Is your startup currently low on marketing budget? Well if you are, then you’re in luck. In this article for our Ideabox “The Tipbox” series, we will talk about tips on how to build online presence for your startup with zero marketing budget. When you build your online presence organically, meaning that you use original content to advertise your startup brand, you won’t have to spend money to advertise in social media platforms. However keep in mind that when you go for organic awareness for your brand, results doesn’t come quick. The reason people use paid online marketing is because they want results as soon as possible. In addition platforms like Facebook, LinkedIn and Google prioritize paying users. Our recommendation is to get organic online awareness if you have a low marketing budget. However when you can afford online marketing, we recommend paid advertising for faster increase in traction. Continue Reading
May 2016 - Ideabox
When creating a startup, you have to work efficiently because there are so many things that needs to be. However, because startups lack in resources, talents working in startups have to take on more responsibilities and work other compared to those in big corporates. No matter how productive an employee works, there they won’t work at their optimal if the startup doesn’t do meetings effectively. So here are five tips founders and managers can follow in order to have effective meetings with your employees. Continue Reading
One of the most important thing in a business is the people who run it. Hence it is important that you hire the right person to help you run and operate your business. This is crucial in startups because you don’t have the resources to waste with your limited budget. Therefore we decided to help you by giving you these five hiring tips to implement in the recruitment strategy for your startup.
In making a startup, you have to have control in your finances in order to survive in the industry. However, everyone in the startup industry knows how hard it is to control and maintain operation below budget. With the unexpected events that can occur anytime, it can be quite impossible to predict what is going to happen. This is why our Ideabox team decided to provide five tips to keep in mind when managing your finance for your startup. Although you won’t know exactly how the future of your startup’s finance is going to turn out, you can still minimize the leaks in your cashflow and optimize your resources. Continue Reading